I have owned my vex now for the 4th ice season, I would never leave home without it and would always swear by it. But today out on the ice I talked to a guy who has the Elite 4x chirp icemachine, now I'm not a salesperson but this things does everything a vex does and more, marking fish and showing your bait was the simplest thing it does, having a map with all the depths and names of all the Islands on Indian , saved gps coordinates , it takes the wondering out of how much water is below your feet before you drill a hole. I ice fish before sunrise and after sunset and sometimes your bearings are thrown off a bit with no visible land marks to assist in locating (your) hot spot. Plus the price is half that of a vex. I think by next ice season I will sport the Lowrance